Check out this great Forbes article that has some interesting insight on the power and influence of sonic branding. It's a great read that includes the history and legacy of Walter's and Musikvergnuegen's ubiquitous Intel 'Bong' mnemonic and its influence on the advertising industry. Read the article here.
A spectacular display of drone technology by Intel Corporation (USA) in collaboration with the Ars Electronica Futurelab involving 100 small aircrafts being launched skywards in formation has earned a new world record title for the Most Unmanned Aerial Vehicles airborne simultaneously. Click the images to see it in action.